A business case is rarely sufficient to get your innovation project approved. Let alone that a business model canvas will do the trick. To get your innovation project off the ground, you will have to do more than creating a plan.
When evaluating business case proposals, it is difficult to differentiate between good and superior teams. Which team will be a winner and have the highest likelihood to succeed? How to differentiate between good and superior business case proposals?
While related, business plans, business cases, business models, and business model canvases are very different things that serve different purposes. What to use when? Business plan, case, model, or canvas? Let me first explain what is what. A business plan A business plan is a detailed description of how you plan to start and grow […]